As America's most aggressive price cutter, Capetown operates independently. We are not an official Rolex jeweler, nor are we franchised by any other watch manufacturer. We are not encouraged to promote one brand over another nor to follow the manufacturer's retail price guidelines. Capetown's unique marketing format and philosophy perpetuates our tradition of heavy discounting. Our formula is pure and simple...the combination of low operating overhead and high sales volume allows us to always provide our clients with the best for the least.

Rolex USA considers all diamond dials, bezels, and the like, not manufactured by them, to be non-genuine. The installation of such may cause the 1 year Rolex new watch warranty to be voided. While the preceding caveats may lead you to believe that factory genuine is the only way, compelling evidence suggests... there is one safe, practical and intelligent alternative - Capetown's Geneva Collection accessories.

Generally, all of our new watches, with the exception of Rolex, carry the standard manufacturer's guarantee. In addition, although the Rolex one year warranty may be voided, all purchases (Rolex or otherwise) are fully protected by Capetown's Exclusive "No-Worry Warranty.** This unique coverage is backed by our nationally renowned repair facilities which always ensures you fast and proficient service.


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**Copy of warranty available upon request.
All watches subject to availability. Retail prices and discounts subject to change. The trademarks shown are the properties of their respective manufacturers.